The Wall Street Journal Custom Studios Team worked closely with Tag Heuer to create a visual identity for Agents of Change, an interactive multi-article experience featuring Tag Heuer’s key pillars of elegance, adventure, and bravery. Leveraging inspiration from space and time visuals, we paired animated site transitions and powerful storytelling to create an engaging narrative.  


Studio — Wall Street Journal Custom Studios

Creative Direction — Dave Lennon and Nam Le

Art Direction + Design — Nakiska Shaikh

Client — Tag Heuer